Halff Garners Pair of Marketing Excellence Awards
RICHARDSON, Texas – Halff, an award-winning, employee-owned, diverse and multidiscipline professional engineering and architecture firm, received a pair of 2023 Marketing Excellence Awards from the Zweig Group for its identity rebrand and video.
The Marketing Excellence Awards recognize outstanding and effective marketing within the AEC industry.
Halff’s brand refresh launch included updated brand messaging, logo, visual identity, website, video and culture platform. The modernized and monochromatic logo reflects a more approachable, people-focused brand. People-focused culture showcases throughout messaging to reinforce the cultural strength of the brand. Website imagery incorporated approximately 210 Halff employees. The brand refresh included personalized branded boxes gifted to each employee on launch day.
Halff’s video shows the full spectrum of what the firm does, from working together as a group to the end product of work in the world, which is long-lasting and impacts humanity in a positive way.
Halff has accumulated six Marketing Excellence Awards since 2018.
About the Firm
Halff is an award-winning, employee-owned, diverse and multidiscipline professional engineering and architecture firm that improves lives and communities by turning ideas into reality. For more than 70 years, Halff has provided smart solutions for clients throughout the United States. The people-first firm is committed to continuously investing in its employees and fostering a culture of collaboration.
Halff has 31 offices in Arkansas, Florida, Louisiana, Oklahoma and Texas. The firm was recognized as the Texas & Louisiana Design Firm of the Year by the Engineering News-Record. Halff is ranked No. 85 in the latest Top 500 Design Firms rankings by ENR. Halff is the No. 15 Top Workplace nationally in 2023 as ranked by Energage for businesses with 1,000 to 2,499 employees.
For more information about Halff, visit halff.com.